To Be Innovative and as Successful as Possible, You Need Input From Outsiders
Wisdom from TheCLA: “ “Why is “being busy” a badge of honor in most businesses? Why not “being thoughtful and creative?””
We’re moving from the information age into the creative/disruption age- @LukeGWilliams at #TheCLA— frogdesign (@frogdesign)
One thing we’re really looking forward to at the upcoming Creative Leadership Academy? Engaging with our provocateurs to encourage a creative flow allowing for the creative process to begin. With sessions that will stimulate your thinking, you will “believe by seeing.”
So, who are they, and what will they share? You’ll hear the following:
Creativity & Innovation: Jonah Lehrer, Author, How We Decide and Proust Was a Neuroscientist
New advances in brain science have changed the way we humans view, and approach, the mysterious act of creativity. In this deeply practical talk, Jonah Lehrer, an acclaimed science reporter for Wired and the New Yorker, shows us the most startling, cutting-edge and optimistic findings—breaking open the black box of the human mind to show us how, literally, to spark creativity in everything we do.
How to Spark Business Transformation with Disruptive Thinking: Luke Williams, Author, Disrupt
To compete today, business leaders need a revolution in thinking: a steady stream of disruptive strategies and unexpected solutions to stay ahead of the game. Outline a new method of disruptive thinking––a way of thinking that will help business leaders to produce and implement ideas that alter the trajectory of a business and revive stagnant markets. Learn how to combine fluid creativity with analytical rigor in a simple five-stage process for successfully disrupting any market.
Experience Design: Chris Waugh, IDEO
Thinking like a designer can transform the way organizations develop products, services, processes, and strategy. This approach, which IDEO calls design thinking, brings together what is desirable from a human point of view with what is technologically feasible and economically viable. It also allows people who aren’t trained as designers to use creative tools to solve a vast range of challenges.
“We can’t solve problems by using the same kind of thinking we used when we created them.” - Albert Einstein
A new year brings new resolutions. We ask ourselves how we can change for the better, how we can develop our strengths both personally and professionally, and ultimately how we can train our brain to think differently and maybe even more creatively.
Join us to GAIN insight, expand your tenacity for complex problem solving and transform your capacity for whole brain thinking. The Creative Leadership Academy (CLA) is YOUR opportunity to develop and advance your creative talents as a core competency in 2012. CLA illustrates the value of creativity, inspires disruptive thinking and transforms the business leader into an architect of tangible creative. This is achieved through the unique combination of formats, exploration and hands on instruction which is unlike anything else in existence.
The CLA syllabus starts with real world BUSINESS CASES that demonstrate creativity in practice and directly link back to business results.
• Creative Leadership in Action
• Common Ground: Overcoming Boundaries and Finding New Purpose • Re-Imagining the Crotonville Experience
• Biomimicry: The Newest Approach to Innovation
• Creativity is Our Business Currency: How Coca-Cola Builds Internal Entrepreneurial Capability and Spirit
• Driving Change from the Inside Out Engage with the world’s most passionate and proactive thinkers.
The CLA PROVOCATEURS will expand your mind and encourage a creative flow.
• Andy Stefanovich • Daniel Pink • Chris Waugh • Jonah Lehrer • Andre Martin • LiAnne Yu • David Kuehler • Luke Williams • riCardo crespo
Become a creator through hands on CLA WORKSHOPS led by qualified instructors:
• Cultivating a Kaleidoscope Mind
• Food and Photo Styling - Secrets of a New York Stylist
• Flavor Creation
• Visual Meetings and Teams: The Key to Practical Application of Creative Leadership
You are expected to deliver a breakthrough. This uniquely created experience teaches you how to achieve beyond the incremental.
Regards, Your CLA Team
Download the syllabus to learn more: http://bit.ly/yfGEXA
Engage with us. Join our communities to begin learning now:
Today on the LinkedIn Blog, the popular professional networking site has indexed the top used words on their 135 million profiles for 2011. Unsurprisingly, “Creative” tops the list.
The blog post positions this as a failure of its members to choose more unique terms, but it is interesting that creative didn’t even appear on last year’s list. Clearly employees worldwide are recognizing creativity as a desirable professional skill, one that employers are searching for this year. (One more reason to join us at The CLA in January 2012?)